Agency LMC, an Elkins-based, woman-owned boutique marketing agency, is excited to announce the launch of a website redesign for the City of Elkins. This cutting-edge website features a modern new look and feel that is easy to navigate for web users looking for information regarding all things related to the city’s operations and services.
The City of Elkins’ goals were met by showcasing the beauty and pride within the city while making the user-experience simple. From start to launch, the redesign took 10 months. The organization of the content needed to be user-friendly with beautiful imagery to highlight Elkins and all the city has to offer. Services offered are now more transparent and easier to access, and navigation is straight-forward on the new and improved website.
The website now provides a seamless experience for visitors on their laptop, tablet or phone. Residents can find out how to run for local office as easily as they can find out where to recycle. The city’s website is no longer just another website but an experience, and something that the entire city can feel proud to share. It also allows room for growth as the city expands services for years to come.
“The previous site had multiple layers of content that didn’t always allow for an intuitive flow of content and information. With the new site structure, we set up a user-experience that anyone can appreciate—from life-long residents to newbies,” says Marla Zwinggi, website partner.
“It was a pleasure working with the LMC team on a total update of the city website. With close to 200 pages, the legacy site was getting too difficult to navigate, and the new design is a fantastic improvement in terms of organization and visual appeal. It’s great to be able to offer a website experience that matches the energy and excitement around everything going on in the city right now,” says Sutton Stokes, City Clerk for the City of Elkins.
The City of Elkins website is now live. For more information and to visit the site, go to cityofelkinswv.com.
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About LMC
LMC is a boutique full-service advertising, marketing and public relations agency in Elkins, West Virginia. LMC offers expert services in strategic planning, print design, web design, social media management, copywriting, outreach strategy, photography and videography, among other capabilities. LMC strives to create and enhance brand position and awareness through strategic marketing and implementation.
For more information, contact LMC at 304-614-2363 or visit our website at agencylmc.com.
